Having trouble getting that affiliate program application approved? You might be doing something wrong, or missed out on a few key details that’ll put you on the forefront of other applicants! With this guide on how to get approved for affiliate programs, we’ll be sharing seven top tips that will get your application on the fast lane.
Keep on reading below to learn major criteria programs like 12BET Affiliate is looking for and our tips for getting you approved!
What Are the Criteria for Approval in Affiliate Programs?
So, you want to become an affiliate partner? Awesome! But first, let’s talk about what affiliate programs are looking for.
Whether you’re applying through a big-name network like Commission Junction or directly to a company like Amazon, the process is pretty similar. Affiliate managers want to know if you’re a good fit for their team. It is letting them know that you are the right person to do the job, not just justifying the need for the money.
These are some of the things they are usually observing:
- Your website or social media: Is it professional-looking? Does your content align with what you’re going to be presenting? It’s not just about looks; you need to show you’re serious about your niche.
- Your audience: Do you have enough people visiting your site or following you on social media? It also helps that your audience is also interested in the products you want to promote.
- Your marketing skills: Have you successfully promoted products before? Affiliate programs want partners who know how to get the word out and make sales.
- Your brand and theirs: Does your audience and the products you promote fit together like a puzzle? As an example, if you are a health enthusiast, a wellness brand would be most fitting.
- Your reputation: What does your online presence look like? Do people trust you? Good reputation is a powerful magnet to attract any affiliate program.
And if most of these boxes are checked, then you are one step nearer to being an affiliate marketing pro!
How to Get Approved for Affiliate Programs: 7 Tips for Success
Tip #1: Build a High-Quality Website or Platform
A good website is, of course, like having a resume for your affiliate marketing career.
It’s one of the first things they will want to see when you apply for an affiliate program, so make sure your website is polished and professional! Check out how you can create a captivating affiliate marketing landing page in 2024.
So, why is it important?
- First impressions matter: But a good website shows you are serious about business.
- Credibility: It shows you actually can make quality content and have a good user experience.
- SEO: Well optimized websites bring higher ranking in SERPs, which is a major bonus, especially since the whole idea is to target a certain audience.
Then, what makes a good website for affiliates?
- Keep it simple by avoiding way too many ads or fancy widgets.
- Making it easy to navigate is a high priority. People should be able to find what they’re looking for quickly.
- Have high-quality content. An affiliate partner blog should help share valuable information and attract visitors.
Tip #2: Create Valuable Content
Great, high-quality and informative content is another way to get approved for affiliate programs. Having such content shows off that your website is valuable, trustworthy, and can make money for the advertisers.
Think of it this way: good content is like a magnet that attracts visitors. It pulls them to the site, keeps coming back to it, and makes them take the desired action-such as clicking on your affiliate link.
But what affiliate marketing content types should you create? You can have informative articles, product review articles, how-to articles, videos, or podcasts. Ensure that the depth in research is correct, relevant to your niche, and helpful for readers.
Keep in mind: a content library is not built overnight. Before you even apply to affiliate programs, you want to have at least 5 solidly good, well-written blog posts published on your site.
Tip #3: Apply to Relevant Affiliate Programs
Choose affiliate programs that people love. Not sure what you want to work with? Check out these tips on how to find affiliate programs in your niche!
That being said, as an affiliate partner, you are supposedly a matchmaker between your audience and the products or services that you are going to promote.
Why is this important?
Well, let’s say you are a travel blogger. How many chances do your followers really have of being interested in a new bank account or some new software tool? Not many, right?
It is all about promoting something that your audience is interested in. If you are promoting products that go along with your content and what interests your audience, it won’t feel like you’re trying to sell them something, so it will be more real. Your followers will then be more likely to click on your links and make purchases.
How do you find the good ones?
- Research, research, research: Look at what products affiliate programs offer, their values, and what other affiliates say about them.
- Do they complement your niche?: Is their product or service something that will interest your followers?
The programs that you are choosing, that match both your niche and your audience, will only take you to successful affiliate marketing!
Tip #4: Carefully Review the Program’s T&C
Before joining affiliate programs, make sure to read that fine print! It’s tempting to skip the terms and conditions, but it’s worth your time. Why? The terms outline what the program expects from you and what you’ll get in return.
Key things to check:
- Payment details: Do they pay per sale? Is there a minimum payout?
- Payment methods: Check if they pay by check, PayPal, or other methods.
- Limitations: Are there restrictions on where or how you can advertise?
Knowing what’s allowed and disallowed under the rules will help you pick the right affiliate programs and steer clear of any hassles down the road.
Tip #5: Complete the Application Properly
When applying for affiliate programs, be honest and upfront. Like a job application, you want to make a good impression by answering questions truthfully and providing the required documents.
Why it matters:
- Trust: Honesty shows you’re reliable.
- Eligibility: Accurate info helps confirm if you qualify.
- Legal: Documents like tax forms keep everything above board.
Take your time with the application to boost your chances of approval and a successful partnership.
Tip #6: Show off Your Affiliate Promotion Plan
Show them your game plan.
Many affiliate programs ask you to describe what you’ll do to promote their products in their applications. Even if you’re new to this, it’s a chance to show them you’re serious about making sales.
Here’s an example:
“I’m going to write detailed blog posts about [Company Name’s] products. I’ll also share them on my social media and with my email list.”
By sharing your plans, you’re letting the affiliate program know that you’re not just applying on a whim. You’re committed to making it work!
Tip #7: Patience Is Key, but Always Follow Up
Most affiliate programs respond quite fast.
In the 12BET affiliate program, you can expect a reply from us within 3 business days. In most programs, you should get an email reply saying you are either going to be in or out. Once you have been approved, the affiliate managers will work with you to utilize your affiliate link and establish your account.
Sometimes, it takes a little bit of extra time, though.
If no reply has come your way after a week, it is more than okay to send a follow-up email or make a follow-up phone call. It shows you’re still interested and highly committed to join their program, which is a major bonus.
Most of the programs will have contact information for the affiliate manager, so try to reach them directly and find out where the application stands!







